Raksha Bandhan is an Indian festival that commemorates a centuries old tradition in which a sister ties a ceremonial band on her brother’s wrist and prays for his protection and safety. The brother reciprocates with a pledge to be there for her whenever she needs him. A simple band therefore binds brothers and sisters in an inseparable bond.
Much like this bond between brother and sister, we want to encourage a bond between drivers on the road; promising to drive distraction-free in order to protect each other and the community.
Since the inception of the Raksha Walk in 2009, all Minnesota Governors proclaimed the day of our Minnesota walk as Distraction-Free Driving Awareness Day in the state of Minnesota.