August 31st is the 20th Anniversary of the death of Princess Diana. For our second annual Make A Difference 5K, we want to honor the People’s Princess, and encourage everyone to go out there and do something good. The medal has a quote from Princess Diana that says, “Carry out a random act of kindness, with no expectation of reward, safe in the knowledge that one day someone might do the same for you.”
October 28th is National Make A Difference Day. So you have the entire month of October to complete your Make A Difference Day 5K: Remembering Diana, and we encourage you to go out and do a random act of kindness too!
We will be donating at least 15% of each registration to the International Committee of the Red Cross, an organization that Princess Diana helped to put International pressure to pass a ban on the use of land mines. Her concern over the use of land mines was largely for those they injured–particularly children and others after the conflict was over. Today the ICRC responds quickly and efficiently to help people affected by armed conflict. We also respond to disasters in conflict zones, because the effects of a disaster are compounded if a country is already at war. Emergencies are unpredictable, so our rapid deployment capability is hugely important.